Project 270


The vote is precious. It is the most powerful non-violent tool we have in a democratic society, and we must use it. And so you must go out all across America and tell young people, and people not so young, tell all of us: Vote. The vote is powerful.

Congressman John LewisCongressman John Lewis

 Millennials and Gen Z – voters 18 to 38 – represent the future of this country and nearly 40% of the electorate in 2020. Yet, little if any of the content created by major campaigns is done so with them in mind. Project 270 is an effort to increase voter awareness and turnout, particularly amongst this age group, by flooding the country with Get Out The Vote (GOTV) images, posters, billboards, and other art in the three weeks prior to election day.

The project will cover all 50 states, the District of Columbia, and Puerto Rico. Our aim is to get critical information out through a creative medium that reflects the collective consciousness of the United States and motivates young voters to show up on November 3rd.

To do this, we are partnering with outstanding graphic and street artists to create 52 state-specific (plus DC and Puerto Rico) posters. To maximize the reach and overall impact of the project, all imagery created will be made available to the public, for free, via two principal means:

  • Digital Download: Through a series of strategic partners as well as Dropbox, Project 270 will provide all images for free for digital download. Images will be sized for sharing on Facebook, Instagram, and Twitter.
  • Mass Production and Distribution of Posters: Project 270 will mass-produce posters and send them to established local voting organizations in each state. The goal is to provide an average of 1000 posters per state to local organizations. Posters will be given away at rallies, on college campuses, and wheat-passed around high trafficked urban areas. All of the printed materials will include QR codes that will direct their audience to voting sites.

Posters

Collaborate with Project 270

Do you have available wall space or billboards for our posters? Do you want to get involved with the Project 270 efforts? We’d love to hear from you.

Contact Us

Partners

  • Mana Urban Arts Project
  • Gary Lichtenstein Editions
  • I Vote Because
  • This Is Our Moment
  • Mannion
  • Murals for Humanity
  • Art in General